JP Chartrand
JP Chartrand is a Montreal-based director drawn to narrative concepts where striking visual effects and bold graphic worlds collide.
With his sharp sense of rhythm, flair for the absurd, and unmistakable comedic touch, he crafts visually hypnotic or hilariously unexpected projects. His distinctive signature has earned him international recognition and numerous awards.
A perfectionist with a big heart, he constantly pushes creative boundaries, transforming reality to bring vibrant and engaging worlds to life. His recent national campaign for Bell and 5G+, premiered during the 2025 Super Bowl, showcases his ability to design mesmerizing universes with looks that range from accessible to international—sometimes even full-on Hollywood.
Bell, GMC, Apple, Instagram, Samsung, Volkswagen, Starbucks, Twitter, KFC, Axe, Katy Perry, and Mark Ronson are just some of the major brands and figures he has collaborated with.
DFFO 2020 - WINNER - Best Music Video
UKMVA 2016 / 2017 / 2018 / 2019 - Official selection
MTV MUSIC VIDEO JAPAN - WINNER - Best Female Video
VMA MTV AWARDS - Official Selection
D&AD - Next Directors Shortlist
1.4 AWARDS SHOWCASE - Nominee
SHOTS - New director of the year (Bronze)
CANNE SAATCHI & SAATCHI - Next Directors Showcase
LA Fashions film festival - Official Selection
Club des Directeurs Artistiques Paris - WINNER 2017
Berlin Film Festival - WINNER - Best Idea/Fashion Film
BMVO Bogota - Official Selection
Austin Music Video Festival - Official Selection
IMVF Paris - Special Jury Mention
Milano Film Festival - Official Selection
FIFF Belgium - WINNER - Best Music Video
Madrid Fashion Film Festival - Official Selection
Ibiza Music video festival - WINNER - Best Visual
Cocularus - Official Selection
Berlin Music Video Awards - WINNER - Art Direction
SXSW 2013 / 2014 - Official selection
Quebec Milk Producers
"Sortez votre groupe de la convo"
Bell Canada
Bell 5G+
GMC
Sierra
Sheertex
Really strong tights
Volkswagen
SUVW/DCO
National Bank of Canada
Invest in You
Industrial Alliance
A Tiny artist
Industrial Alliance
A Good Mechanic
GMC Sierra
"Bien d'adon"
GMC
Le Terrain
Favor
Favor Gold
Sportchek
Say It With Sport
DEMO REEL 2024
GMC
Sierra Campaign
Drumstick - DC
Ungrow Up
Pizza Hut
REPIZZA
Instacart Director's cut
Let's go
Volkswagen
Nouveau porte-parole
Samsung
Galaxy S9/S9+
Katy Perry
Bon Appétit
LG
Zombies
KFC
Chicken Rich
Philips Hue
Brand Film
Sammontana
No Mordere
Foot Locker
When you
StubHub
Campagne 2019
Mark Ronson ft. Lykke Li
Late Night Feelings
Metronomy
Hang me out to dry